Passionate about creative content, social media strategy, the influencer economy, and
storytelling across mediums both emerging and traditional, Cassie has literally lived and
breathed the digital revolution. All the while steering the social media and digital storytelling ships for brands like Air New Zealand, ANZ Bank, Mighty River Power, NZME, and The Warehouse Group.
Music journalist, artist manager and self-proclaimed “country music disrupter” Holly G, writes freelance about country music with bylines at Taste of Country, The Boot, No Depression, and Holler. She also started the website blackopry.com, where she profiles Black artists who work in Country, Folk, Americana, and adjacent genres. Holly is also founder and Co-Director of Country AnyWay, a modern media ecosystem that innovates across mediums traditional & emerging to bring art, ideas, activism, & music to fans from every walk of life.